Barcelona

Masters Direct and Interactive Relational Marketing

INSA Business, Marketing and Communication School

INSA Business, Marketing and Communication School

INSA Business, Marketing & Communication School is a private Business School with over 30 years experience in the training sector, which has PROFESSIONALS TRAINING PROFESSIONALS. Our main objective is to train PROFESSIONALS, able to incorporate into the labor market and a workplace, having a solid foundation of practical knowledge and skills to successfully perform their duties from the first day and, moreover, give them social , professional and work recognition.For this, the constant contact with businesses and their needs is essential and INSA do it through Professional who are our Teachers and through the services offered to companies and through the alumni network.


Masters Direct and Interactive Relational Marketing


Master in Direct and Interactive Relationship Marketing. The new communication in the digital environment has expanded the range of actions that a company can apply to generate better results. Selling more implies knowing new dimensions in which to capture new consumers. Knowing how to handle such tools is a great differential that characterizes the professional of the information society.

At INSA International Business School we instill values in all our students. We give them tools to develop a critical opinion about the world in which they live, and we encourage them to develop all their creativity. Innovation is what will always be in demand in any sector and at any time.

• El nuevo marketing estratégico.
• El marketing operativo.
• Posicionamiento y Marca.
• Orientación a un marketing de resultados.
• Captación y estrategias de segmentación.
• Fidelización de clientes.
• Marketing relacional.
• Marketing one-to-one.
• El Marketing en Internet.
• El Comercio electrónico.
• La Publicidad digital.
• Marketing de buscadores SEO-SEM.
• Marketing directo e teractivo.
• Creatividad directa e teractiva.
• Redes sociales, blogs, 2.0 y 3.0.
• Marketing de guerrilla.
• Otros medios teractivos (Mobile, TV, etc).
• Marketing e novación.
• Proyecto Final.

• Bachelor Degree (180 ECTS) or Equivalent
• Copy of Passport or National ID Card
• 2 Passport-sized photos or electronic passport photo
• Motivational Letter

Requirements to get a Spanish student visa?
Before you schedule an appointment at the Spanish Embassy in your country there are a few documents you need to have ready. These visa preparation documents highly vary per nationality and sometimes even per state department of your country. See here a list of requirements that usually need to be presented.
• National visa application form
• Biometric pictures
• Passport with expiry date at least 6 months past the date you are applying for
• Health Insurance Letter from Spanish provider
• Medical Examination, following the current requirements of the Spanish Health Association
• Accommodation Letter
• Bank statement, showing that you can financially sustain yourself during your whole stay in Spain (this amount varies every year, contact us for the up-to-date requirements)
• Invitation and offer letter from a Spanish academic institution
• Visa fees paid
• Most of these documents need to be translated into Spanish by a sworn translator and legalized by the notary or Spanish authorities, depending on your country of origin.

LEAP has a visa success rate of 95%. Contact one of you educational experts to enlarge your acceptance chance

Course Preview
  • Degree type: Masters
  • Duration: 1 year
  • ECT's: 60
  • Language: Spanish
  • Start date: Oct
  • Study type: Part-Time (Tue from 19h-22h)
  • Tution fee: 5.200 €/year
  • Delivery mode: Online/On-Campus
  • Ranking: -
More questions about this course? How to get started with the admission process? Send us a message and we will get back to you within 24 hours!

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More questions about this course? How to get started with the admission process? Send us a message and we will get back to you within 24 hours!
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